Privacy Policy

1. Introduction

Lumé ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform. Please read this policy carefully. By using the Service, you consent to the practices described herein.

2. Information We Collect

2.1 Information You Provide

• Account Information: Name, email address, username, password, and profile details.
• Payment Information: Billing address, payment card details (processed and stored by our third-party payment processors — we do not store full card numbers).
• Content: Photos, videos, messages, and other materials you upload or share.
• Communications: Messages sent through our platform, support requests, and feedback.

2.2 Information Collected Automatically

• Usage Data: Pages viewed, features used, time spent on the platform, click patterns.
• Device Information: IP address, browser type, operating system, device identifiers.
• Cookies & Tracking: We use cookies and similar technologies to maintain sessions, remember preferences, and analyze usage patterns.

3. How We Use Your Information

• To provide, maintain, and improve the Service.
• To process transactions and manage subscriptions.
• To communicate with you about updates, security alerts, and support.
• To enforce our Terms of Service and protect against fraud.
• To analyze usage trends and improve user experience.
• To comply with legal obligations and respond to lawful requests.

4. How We Share Your Information

We do not sell your personal information. We may share information in the following circumstances:

• Service Providers: With trusted third parties who assist in operating our platform (payment processors, hosting providers, analytics services).
• Legal Requirements: When required by law, regulation, or legal process.
• Safety: To protect the rights, property, or safety of Lumé, our users, or the public.
• Business Transfers: In connection with a merger, acquisition, or sale of assets.

5. Data Security

We implement industry-standard security measures including encryption (TLS/SSL), secure data storage, access controls, and regular security audits. However, no method of electronic storage or transmission is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as your account is active or as needed to provide our services. After account deletion, we may retain certain data for up to 90 days for legal, regulatory, or legitimate business purposes. Content you have shared may remain visible if it has been downloaded or cached by other users.

7. Your Rights

Depending on your jurisdiction, you may have the following rights:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request correction of inaccurate or incomplete data.
• Deletion: Request deletion of your personal data (subject to legal obligations).
• Portability: Request your data in a machine-readable format.
• Objection: Object to processing of your data for certain purposes.
• Withdraw Consent: Withdraw consent at any time where processing is based on consent.

To exercise these rights, contact us at [email protected].

8. Cookies

We use essential cookies to keep you logged in and remember your preferences. We also use analytics cookies to understand how users interact with our platform. You can control cookie settings through your browser preferences. Disabling essential cookies may limit your ability to use certain features.

9. Children's Privacy

Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware that we have collected data from a minor, we will take steps to delete it promptly.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data in compliance with applicable data protection laws, including standard contractual clauses and data processing agreements.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on the Service and updating the "Last updated" date. Your continued use of the Service after changes are posted constitutes acceptance of the revised policy.

12. Contact Us

If you have questions or concerns about this Privacy Policy, please contact our Data Protection team at [email protected].